High-level members can customise banner and lighting colours for the Car Meet by creating a Private Takeover. These include Prize Ride Challenges, with the chance to win a 'Prize Ride', giving you access to Merch and Tattoo Shops, as well as a Modding Area. If you're feeling particularly flush, you can fork out GTA$50,000 for a Car Meet Membership which awards you additional perks and privileges.
And if you've had a hard day behind the wheel, just hanging out at the Car Meet will help you earn rep, too. You can earn rep by winning races, logging in daily, and taking advantage of the Test Track feature. These include car customisation options, trade prices on certain vehicles, and access to new race modes. This reputation system allows you to unlock additional benefits as you gain each level.